No longer did the Blue Ribband—the award given to the quickest ocean liner to cross the Atlantic in the course of the early to mid-1900s—reverberate with customers. Floating resorts like The Love Boat and cruising for fun and entertainment did. On Feb. 17, 2021, our parent firm was renamed Travel + Leisure Co. and made its debut because the world’s leading membership and leisure travel firm, with a portfolio of practically 20 resort, travel club, and life-style travel brands.
This research evaluates Plog’s model of allocentricity and psychocentricity in order to test its effectiveness as a predictor of travel conduct. While some of Plog’s psychographic system’s behavioral characteristics were confirmed, the most important discovering associated to the precise visitation patterns of the examined sample’s travel, with the overwhelming majority of the sample’s travel, whatever the traveler’s … The sponsorship choice criteria for a neighborhood, but important, non-sporting occasion is examined …read more >